Shaving impacts skin health; ingrown hairs, irritation and redness are just some of the visible signs of trauma your skin undergoes when you take a razor to it.  There is no reason why men should not have a great shave and healthy skin.  As such, the International Dermal Istitute has researched and devloped a system of products specifically designed to deliver skin health and an improved shave.

The Dermalogica Shave System consists of dual-action products hat deliver a super-close shave and the ultimate in skin health.  It begins with signature products customized for your skin.  It continues with distinctive ingredients tailroed to meet beard growth needs.  It ends with a smooth, close, irritation-free shave, and better-looking skin.  Skin looks better, feels better and suffers less from the common problems associated with shaving.

what happens when skin is shaved?

Simply put, shaving is a form of mechanical exfoliation.  Shaving triggers a high level of visible irriation and can serve as a form of over-exfoliation as well as lead to a compromised lipid barrier.  When the skin's lipid barrier is compromised, there is an increase in moisture loss, which leads to dry, scaly, cracked skin, and a sensitized skin condition.

Skin dryness can increase skin's suspectibility to a various number of shaving concerns, including ingrown hairs, razor bumps, razor burn and sensitivity.

the top 3 shaving concerns

1. ingrown hairs

2. razor burn

3. tough, heavy beards

 did you know that most men learnt how to shave from their dads, and him from his dad....

shaving with the grain

In addition to using the coorect prodtcs for skin condition and beard type, it is crucial to shave with the grain (the same direction as the fir shaft gorws).  The direction of the beard can be different all over the face, and will most likely be completely different on the neck.  Because each client will have a unique grain (facial hair) pattern, it is critical to note the grain the direction.  Wait 1 to 3 days, and then run a hand over the area of beard growth area to determine the direction of the grain.

If clients have a heavy, coarse beard, it is ok for them to shave against the grain, but only after first shaving with the grain, when the hair is shorter and less likely to curl back in on itself.

The pressure appried during the shave process is also critical to the prevention of nicks, cuts, razor burn, irritation and redness.  Applying too much pressure will not provide a close shave, it will just facilititae the removal of skin cells, leading to irritation.  Use a steady, constant motion when shaving, aiming each shave stroke around 1 to 2 inches long.

new dermalogica shave - delivering a better shave through skin health

Male clients must understand that when selecting a shaving system, the effect of products on skin is just as important to consider as a preference for gel versus cream.  And if they are truly looking to clear existing skin problems and maintain skin health in the most efficient method possible, it is necessary to do more than just shave.

did you know men use a 2 step approach already to shave - shaving cream then after- shave lotion ouch......

Pre-Shave

Cleanse skin, soften beard and minimise irritation, ingorwn hairs, nicks and cuts.

The cleansing portion of pre-shave helps remove bacteria, surface oils and debris that, if left on the skin before shaving, would impede the closness of the shave and result in an uneven shave.  The protective portion helps soften the beard while providing additional protection from the razor without impecting the closeness of the shave

when does your man shave?? after the shower?? And he cleanses his face??  In fact most men are using a 3 step approach to a shaving system right now ...

 Click HERE to see Pre-Shave Video

Clean Bar (cleanser) - $36

Daily Clean Scrub (cleanser and exfoliant) - $40

Pre-Shave Guard (lubricating skin protectant) - $30